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Long Haul Reputation Quotients


Reputation Management I Challenge & Response I Distinctiveness


1 hr Location 1

Everyone and everything acquires a reputation whether they do nothing about it or something about it. This is forged and shaped, then reinforced through the consistency and frequency of images and experiences it creates for those who engage with it. A good reputation is strategic value ; it creates wealth. By nurturing strong and consistent images and experiences well-regarded organizations create hidden assets – Reputation Capital – which grants distinct advantage:

  • Their products and stock offerings entice more customers and command higher prices.
  • They lure, hire and retain better human capital. And generate greater productivity as well as loyalty.
  • Their clout with partners and suppliers is greater . Thet pay lower prices for procurements and have more stable revenues.
  • Their risks of crisis are fewer ; when crisis does occur, they incur lesser fiscal losses.

We help companies and brands compete for prestige and achieve celebrity. We are an identity consulting business which help you nurture, leverage and protect your Reputation. Our approach is integrated. We commence with a reputation audit. Unless you are completely under the radar (which is excellent to start with), coherent, fractured, good, bad, you, most likely, have a reputation. This audit helps a thorough inquiry into – and a potential re-definition of – your corporate culture and your competitive strategy. We then work with essential partners in your organization to create plans and programmes for your reputation. This does away entirely with the traditional fragmented corporate communications/PR approach. With the leadership, in concert with multiple cross-functional stakeholders, we co-create your most unique and inimitable asset – your company’s good name.


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# 520 Eros Corporate Park, National Highway 48, IMT Manesar, Gurugram 122050, Haryana, Delhi-NCR, India